Rebecca Ullrich

Driving Results Through The Art of Creativity, The Science of Execution, and The Power of Connection

With over 20 years of experience leading creative and marketing teams in the direct-to-consumer industry, I thrive at the intersection of storytelling, strategy, and execution. I bring people, processes, and technology together to streamline workflows, foster innovation, and create impactful content—even under tight deadlines and budgets. Whether it’s translating big ideas into actionable plans, bridging gaps between creative and business objectives, or empowering teams to do their best work, I’m passionate about driving excellence while cultivating a collaborative, growth-focused culture.

Welcome To My Work!

Operational Innovation

Operational innovation isn’t just about efficiency—it’s about creating the conditions for creativity to thrive. By optimizing workflows and building in-house creative capabilities, I empower teams, reduce costs, and accelerate time to market. The result? A smarter, more agile operation that drives impact without compromising inspiration.

Multi-Channel Campaign Development

Marketing is about customer connection—delivering the right message, at the right time, through the right channel. From strategic planning to content development and delivery, I lead high-performing teams to bring ideas to life, crafting impactful multi-channel campaigns that engage, inspire, and drive results.

Smart spending fuels smart strategy. I negotiate contracts and manage eight-figure annual budgets that encompass marketing and operational costs. By consistently optimizing spending, I ensure every dollar works harder—maximizing return and delivering results without sacrificing quality or innovation.

Financial Stewardship